Another great cover from Gebrauchsgraphik International Advertising Art! This particular issue from june 1970 featured The Best Swiss Poster Designs of 1969, Industrial Art by Rolf Harder and Ernst Roch, Design Collaborative Montreal Limited, Paris Fashions Illustrated by Hans Rudolf Herz, New Product Make-Ups on the American Market, Genesis and Function of Visual communication and also a report on Industrial Art from Vienna. I've searched every page of the magazine but much to my dismay the cover illustration seems to be uncredited, so the identity of the artist remains a mystery until I do some further sleuthing, which kinda leaves me currently emulating the demeanor of subject matter in question! I'm presuming that this particular illustration belongs to 'The Best Swiss Poster' category, and the fact that it made the cover may suggest that it was the winning entry (although this is not always the case with Gebrauchsgraphik covers of this kind), however, there were 30 of them in total but only 29 featured inside! I've also included two more of the Swiss poster designs from this issue which I previously featured on the blog a couple of years ago, they're the best of the 30 in my opinion.
All images scanned by Sweet Jane from Gebrauchsgraphik International Advertising Art, June 6, 1970. Cover Artist uncredited. *If you are planning on purchasing this issue for yourself at some point, it may be worth noting that both the Lee Jeans & Bell Epoque posters are in reality about a quarter of the size shown, i've enlarged them here purely for display purposes.